Ever wondered how to become a Myopia Control Expert?

Dr. Joelle Holland taught us just that in her presentation titled, “Becoming Myopia Control Experts”.

She first debunked a few myths, including:

  • I need expensive equipment to start: With soft contact lenses and atropine, your practice should already have everything you need!  

  • I don’t know enough to start: You do not need to know EVERYTHING to get started doing myopia control.

  • My staff won’t be able to handle this: There are so many resources available to help educate, train, and empower your staff. She detailed great resources that are free and readily available.

She then discussed how to address common parental concerns, such as conversations on cost, safety, efficacy, and children’s capability of handling contacts.

Lastly, she discussed how to market and grow your myopia program. Some examples include how to use social media to spread awareness, educate existing patients, and showcasing success stories.

Check out her presentation and beautifully formatted handouts at WooU.org under “Past Events”.

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